How CliquePrize® Transforms Brick and Mortar Marketing

CliquePrize® captures 1st party customer lists for brick & mortar small businesses organically through prize-driven event-based giveaways. It does not buy or sell lists to anyone but the Sponsor. Prospects register via a secure, one-click entry process, providing their name, email, mobile number and zip code which is then fed into a dedicated database for targeted follow-ups. Additional incentives, such as in-store prizes, encourage physical visits and drives foot traffic with tangible sales results. Since the app uses patent-pending technology that leverages Apple Location Services, CliquePrize® ensures all promotions reach local customers, making it the premiere tool for hyper-local marketing. Let's look at some event-based giveaways for core CliquePrize® industries that are designed to maximize lead generation for brick and mortars.

1. Beauty: Hair Salons, Nails, Tanning, Eyelashes

Beauty businesses can leverage CliquePrize® with events that captivate clients. A hair salon could host a “Style Showcase Event,” requiring prospects to register on CliquePrize® for a chance to win a free makeover. Attendees who visit the salon during the event could receive a mini goodie bag (e.g., sample products) as an instant prize. A nail salon might run a “Manicure Mixer,” where registration enters prospects into a grand prize drawing (e.g., a spa day), and in-store visitors get a free polish sample.

These events build lists via incentive marketing for small businesses. Promote them on your website and share winner photos on social media to boost lead generation for your small business.

2. Health and Wellness: Dermatology, Skincare, Chiropractic, MedSpas

Health and wellness businesses can use CliquePrize® to host events that build trust and captures leads. A dermatology clinic could organize a “Skin Health Seminar,” requiring CliquePrize® registration for entry into a free skincare consultation raffle. Attendees receive a sample skincare product for visiting. A MedSpa might host a “Wellness Open House,” with registration entering prospects into a free Botox drawing, and in-store visitors getting a complimentary mini facial.

Link these events to your Google Business Profile to enhance Contestant registrations.

3. Retail: Bridal Shops, Furniture Stores

Retail thrives on customer engagement, and CliquePrize® powers brick and mortar small businesses with event-driven lead generation. A bridal shop could host a “Wedding Expo Night,” requiring CliquePrize® registration for a chance to win a free gown (up to a certain dollar amount). Attendees who visit could receive a free bridal accessory (e.g., a veil pin) for example. A furniture store might run a “Home Design Workshop,” that registers prospects into a furniture voucher giveaway, while in-store visitors also get a decor sample.

Email your customers about these giveaways and encourage referrals.

4. Fitness: Gyms, Yoga, Pilates, Kickboxing

Fitness studios can drive memberships with CliquePrize®’s events that compel prospects to leave their homes. A gym could host a “Fitness Fest,” requiring CliquePrize® registration for a free personal training session giveaway. Attendees who visit could also get a branded water bottle. A yoga studio might organize a “Mindfulness Morning,” with registration entering prospects into a free class giveaway, while in-store visitors receive a yoga mat.

The goal is to capture data. The prizes are only incentives to drive foot traffic.

5. Food: Bars, Restaurants, Food Trucks

Restaurants and food trucks can fill seats with CliquePrize®’s by creating events that occur only on occasion. A bar could host a “Cocktail Tasting Night,” requiring CliquePrize® registration for a free drink giveaway. Attendees who visit could receive a branded coaster. A food truck might run a “Food Truck Fiesta,” with registration entering prospects into a free meal drawing during lunch hours. Perfect for Cinco de Mayo.

Connect the registration to events that make sense for your small business.

6. Other Categories: Home Improvement, Events, Learning, and More

CliquePrize® fuels lead generation for brick and mortar with events across diverse industries:

• Home Improvement: An interior designer could host a “Home Makeover Seminar,” requiring CliquePrize® registration for a free consultation giveaway, with attendees receiving a decor guide. This is also perfect for Real Estate Open Houses.
• Events: An escape room could run a “Mystery Night,” with CliquePrize® registration for a free game pass giveaway, and visitors getting a themed keychain. The winner could be selected at the end of the night for a free month pass.
• Learning: A swim school could host a “Splash Party,” requiring registration for a free swimming lesson, with attendees receiving a swim cap. Offer a class on a specific skill such as the backstroke, butterfly, etc to encourage registration.
• Technicians: An HVAC business could organize a “Home Comfort Workshop,” with CliquePrize® registration for a free service tune up giveaway, and visitors getting a thermostat guide.
• Pet Services: A veterinary clinic could host a “Pet Health Fair,” requiring registration for a free pet health checkup giveaway, with attendees receiving a pet toy. This could be perfect to promote at a dog park.
• Childcare & Family Services: A daycare could run a “Family Fun Day,” with CliquePrize® registration for a free month of day care, and visitors getting a children’s book.

The point here is offer something of value and watch registrations soar.

Ensuring Compliance and Maximizing Engagement

CliquePrize® ensures brick and mortar marketing events comply with U.S. giveaway laws by offering a free entry method and facilitating random winner selection. Its user-friendly app empowers small businesses to customize the prize summary, rules, privacy policy and terms. To maximize engagement, use CliquePrize®’s analytics to track registrations, especially MQLs and SQLs, and lead growth to calculate projections of new customers.

🚀 Ready to redefine your brick and mortar marketing strategies? Download the CliquePrize® app and create a FREE Sponsor Account today!

CliquePrize®*** is the iPhone Giveaways mobile app that helps Small Businesses grow by reaching, nurturing and converting local, high value prospects. If you have any questions or feedback, please let us know!***