Use CliquePrize® To Turn Your Open House into a Lead-Generation Clearing House
Open Houses have long been a cornerstone of real estate marketing, but getting the right people through the door—and turning interest into a sale—remains a challenge. Real estate agents know the importance of collecting high-quality leads, but paper sign-in sheets often fall short. Illegible handwriting, inaccurate contact info, and general reluctance from visitors to share real data can all derail your follow-up efforts. Enter CliquePrize®, an iPhone mobile app designed to modernize lead capture with local, incentive-driven marketing. With its advanced use of Apple Location Services, CliquePrize® ensures you're gathering verified, nearby leads that are truly interested in the property you’re showcasing. This article is courtesy of CliquePrize®.
by CliquePrize staff
May 26, 2025
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Use CliquePrize® To Turn Your Open House into a Lead-Generation Clearing House
Run a Giveaway that Attracts the Right Buyers
Want more foot traffic at your Open House—and more qualified leads to follow up with? As a Sponsor, run a CliquePrize® Giveaway Campaign.
Offer a prize that resonates with your audience—something like a $150 gift card to Home Depot or Lowe’s. This is a highly relevant incentive for prospective homebuyers (i.e. the Contestants) who are already thinking about renovations, furniture, or landscaping. The catch? The winner must attend the Open House to be eligible.
How? Simply make the drawing date as the same day as the Open House. The winner must be in person to redeem the prize or another winner will be chosen.
That simple requirement turns a passive scroll into real action. People are far more likely to show up if there's value on the table—and $150 is significant enough to motivate serious buyers to register and attend.
Bonus: Prizes are tax-deductible when used for marketing purposes. So not only do they boost engagement, but they also benefit your bottom line.
Why CliquePrize® Beats the Old-School Sign-Up Sheet or QR Codes
Those outdated paper sign-in sheets may seem convenient, but they come with serious downsides:
- Visitors scribble fake names or phone numbers.
- Emails are often hard to decipher.
- You're left with a list that’s almost unusable.
QR Codes are great but there's no incentive to share personal data, especially if the QR code is linked to a form.
CliquePrize® solves these problems. Only registrants with verified emails and U.S. mobile numbers (from major carriers like Verizon, AT&T, or T-Mobile) can enter. No burner phones. No Google Voice. No WhatsApp. Every contestant must also be 18 years or older, ensuring a legitimate pool of contacts. Its one click-to-enter and the result is frictionless.
Better yet, all entries are location-verified. Using Apple’s secure Location Services, CliquePrize® ensures the people who register are physically near your listing, maximizing the chances that they're actively house hunting in the area.
The Follow-Up: Where the Magic Happens
Once your Open House is over, CliquePrize® gives you a clean, actionable lead list—including name, email, mobile number, and ZIP code if you wish to purchase for $1 per record (name, email, mobile number and zip) and you'll never pay for the same record twice. This data is gold for your marketing funnel.
Now it’s time to convert.
Here are some smart ways to follow up with attendees:
- Immediate Thank You Text or Email
- “Thanks for stopping by our Open House! If you have any questions or want a private showing, reply to this message.”
- Property Highlights Email
- Include the key selling points of the home, professional photos, and a link to schedule a tour.
- Urgency Follow-Up
- “We’ve had strong interest in the property—if you’re considering an offer, let’s talk today. Lets schedule a personal tour.”
- Market Updates
- Share local real estate trends and listings to keep your brand top-of-mind, even if this home isn’t the one.
CliquePrize® isn’t here to close the sale—that’s your job. But it’s the engine that delivers the verified, local leads you need to make that possible. Think of it as your modern-day sign-in sheet—only smarter, more accurate, and legally compliant.
Start Generating Real Leads Today
In today’s competitive real estate market, simply opening the door and hoping the right buyer walks in isn’t enough. You need a strategy that works before, during, and after your Open House. With CliquePrize®, you get just that—a mobile-first, location-verified, incentive-based tool built to generate leads and grow your client base.
Make your next Open House count. Run a giveaway. Offer real value. And start capturing real leads with CliquePrize®.
Pro Tip for Agents: Want help setting up your first campaign? CliquePrize® offers low-cost promotions starting at just $29—perfect for first-time users looking to test the waters before investing in larger marketing efforts.
🚀 Ready to take your marketing to the next level? Download the CliquePrize® app and create a FREE Sponsor Account today!
CliquePrize®*** is the iPhone Giveaways mobile app that helps Small Businesses grow by reaching, nurturing and converting local, high value prospects. If you have any questions or feedback, please let us know!***
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