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Boosting Small Business Growth With The Best Contest Software Platform

Small Business Growth

Boosting Small Business Growth With The Best Contest Software Platform

by CliquePrize Staff

June 1, 2023

Small Business Contest Platform

How To Choose The Best Small Business Contest Software

CliquePrize® is designed to empower small businesses by providing them with ample opportunities for growth and engagement. Through its comprehensive suite of features, small businesses can effectively reach their intended audience and ensure that their promotions resonate with the right prospects who are likely to convert. The app's local area targeting feature is particularly beneficial in this regard, as it allows businesses to tailor their giveaways and contests to a specific geographic area, maximizing the impact of their marketing efforts.

The local area on CliquePrize® is defined by a Metro Market, which is typically the largest city in the county or nearest county within a 90 mile radius from the base zip code of the Sponsor's primary location. Size is determine by population totals according to the latest US census figures.

CliquePrize® is a great option for small businesses looking for contest software. It offers a variety of features that can help businesses grow, including:

  • Metro Market local area targeting
  • Verified local users
  • Secured data by Microsoft Azure Cloud
  • Custom or Template Background and logo enhancements
  • Custom or Standard Rules, Terms and Privacy Policy
  • A Google map link to your small business location
  • Social media and website links
  • A custom handle such as www.cliqueprize.com/@myhandlename (on iPhone only)
  • Auto winner or manual winner selection
  • Refer a Friend with rewards points
  • Custom Surveys
  • Affiliate Publisher backlinks
  • Prize fulfillment tracking for both digital and physical prizes (using QR codes)

When it comes to finding a suitable platform for small business contests, there are several approaches to consider. One option is to conduct an online search for platforms that specialize in giveaways, contests, events and sweepstakes. This can provide a range of options for small businesses to explore. Additionally, seeking recommendations from other small business owners who have successfully implemented contests can offer valuable insights. Ultimately, selecting a platform that is user-friendly and offers the necessary features tailored to a specific small business's needs is vital for a successful giveaway campaign.

How To Select A Contest Platform Host Provider

While CliquePrize® may not be the only tool or app available for contests, it stands out as a prominent contender among the options available on the market today. Apps like CliquePrize® are specifically designed to help small businesses reach, nurture, and convert local prospects, making them valuable resources for small businesses aiming to expand their customer base. By leveraging features such as local area targeting, verified local users, and secure data management, CliquePrize® provides the necessary tools and resources for small businesses to maximize their growth potential.

Contests and giveaways have proven to be powerful tools for growing a small businesses. They have the ability to drive engagement, bolster social media followings, and generate leads. CliquePrize®, with its feature-rich environment, offers an excellent platform for small businesses looking to run effective contests and giveaways. By leveraging features like local area targeting, Affiliate Publisher management, verified local users, and secure data management, small businesses can optimize relevant local traffic and increase the conversion rate of prospects into repeat customers. In other words, CliquePrize® lowers the cost per acquisition at the top of the funnel.

Top 10 Giveaway Ideas To Win New Customers With Contests

For small businesses searching for giveaway ideas to win new customers, here are ten tried-and-true options in no particular order:

  1. A free product or service: Offer a complimentary sample or trial of your small business service(s) or product(s) in order to entice Prospects to try out your offerings. This could be something like WIN A FREE DINNER FOR 2 (TWO) at XZY Restaurant
  2. Gift cards: Provide gift cards to encourage Contestants (aka Entrants or Prospects) to visit your small business and make a purchase. Since CliquePrize® is integrated with BNH Rewards, you have the option of using a gift card as the prize for your contest or giveaway
  3. Incentives for social media influencers: Offer influencers on social media platforms the opportunity to spread the word of your giveaway through the use of Shares, Likes, Follows and Mentions of your brand; Simultaneously, create an Alternative Mode of Entry (AMOE) while rewarding these Influencers (i.e. Contestants) with higher odds to win a prize;. For example, Share this Contest with a minimum of 10 friends and get a second entry automatically into the Contest
  4. Free consultation: Provide a free consultation or expert advice that showcases your industry knowledge and builds trust
  5. Exclusive access: Offer the winner(s) exclusive access to new products, services, or events; this creates a sense of exclusivity and desirability which is something many Prospects desire and would lead to increased entries
  6. VIP treatment: Extend VIP treatment, such as priority seating, service or enhanced experiences, to the winner(s) and enhance the perception of your business
  7. Limited edition products: Introduce limited edition products or services that can only be used through the giveaway; this creates excitement and urgency
  8. Personalized experiences: Craft unique experiences tailored to the winner(s) and makes them feel valued and appreciated
  9. Celebrity meet and greet: Leverage your connections with a celebrity (if you have any); a meet and greet contest often results in a high number of contest entrants
  10. In store recognition: Give away a physical prize that can be held so that you can create a simple poster with the winner's photo along with you and the staff; this creates a feeling of accomplishment and brand attachment over long periods of time

Like, Share, Mention, & Follows Why Social Media Contests Fail, and How to Fix Them

How does CliquePrize help with the Ten Easy Steps to Grow a Small Business?

The Benefits Of Contests & Giveaways

The benefits of contests and giveaways for small businesses are manifold. By organizing such initiatives, small businesses can increase engagement, generate leads, and raise brand awareness. These promotional activities also help expand social media followings and create opportunities for generating Sales Qualified Leads (SQLs). With its multifaceted approach to contests and giveaways, CliquePrize® provides an ideal platform for small businesses aiming to leverage these strategies to drive growth.

CliquePrize Is The Contest Management All In One Platform

CliquePrize® stands out as an all-in-one platform for managing contests effectively. The app offers a range of features, including giveaways, entertainment marketing sweepstakes, contests, event registration, raffles, and instant win promotions, catering to small businesses of all industries. With its emphasis on local giveaways, CliquePrize® becomes an invaluable tool for small businesses looking to build a presence in their communities. With over 45+ small business category templates to choose from, small businesses can also customize the contest background image and logo image by industry as well as edit CliquePrize®'s boilerplate template for rules, terms and privacy policy to suit their company.

How To Choose A Contest Software Solution

When selecting the right contest software solution, businesses should consider the features that align with their specific needs. Key factors to evaluate include local area targeting, verified local users, and secure data management. Additionally, ease of use and cost should also factor into the decision-making process. CliquePrize® excels as an option for small businesses searching for a contest software solution, as it offers a robust feature set, user-friendly interface, and competitive pricing.

Contests and Promotions Generate Sales Qualified Leads (SQLs)

Contests and promotions present an excellent opportunity for businesses to generate sales-qualified leads. By organizing these initiatives, businesses can collect contact information from potential customers and establish follow-up mechanisms to nurture leads and convert them into paying customers over time. CliquePrize® serves as an exceptional platform for small businesses looking to generate sales-qualified leads through contests and promotions, providing the necessary tools and resources to maximize lead generation and conversion.

CliquePrize Is The Video Contest App for Small Business

CliquePrize® is also a video contest app, the only one of its kind. Leveraging this functionality, small businesses can upload videos to YouTube or allow User Generated Content (UGC) to leverage CliquePrize® for the entry and voting process management for best video or highest rated video contests. The versatility of CliquePrize® enables small businesses to explore various contest formats and find the one that aligns best with their goals and target audience.

In conclusion, CliquePrize® is a game-changing mobile app that empowers small businesses to grow through local contests and giveaways. By offering an all-in-one platform for contest management, CliquePrize® equips businesses with the necessary tools to reach, nurture, and convert local, high-value prospects. With features like local area targeting, verified local users, and secure data management, CliquePrize® ensures that businesses can run effective contests and giveaways tailored to their specific audience. By leveraging the power of contests and giveaways, small businesses can increase engagement, generate leads, and foster brand awareness, ultimately driving their growth and success.

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