For Sponsors Frequently Asked Questions
Why is this app called CliquePrize? What does it mean?
It's honestly a play on words. Rather than Click Prize, we see our promotions are always being local and exclusive to a community - much like a Clique. Sometimes, our mobile app handles the hosting of Private Promotions on an invite-only basis. Those are even more selective as only invited Contestants can enter. Regardless, it only takes 1 click to win a Sweepstakes (if chosen) and the idea was to make entering promotions fun and easy but also local. Not only will the Contestant odds increase since the Promotions aren't national, but the prizes will also come from you (the Sponsor - a local business in the area) that the Contestants (i.e. potential Customers) care about and want to win from.
What’s the point of running Promotions on CliquePrize? How will this help my business?
Lead generation. Today, its difficult to grow your business the old way – i.e. word of mouth and print ads. You need to giveaway something to create awareness of your business. But more importantly, you need to learn about your customers and their wants/desires. Ideally you should have a digital marketing campaign running at all times.
The best part about CliquePrize is it is local. We only display your promotion based on the nearest Metro area by Zip code. That means your promotion is mostly seen by local Contestants. These are potential customers of your business. Not people from all over the country. Treat them as such. Survey them. Learn as much as you can. Data is king and the more data you collect the more optimal your marketing will be. This will result in lower customer acquisition costs as a result of more efficient Bullseye! Targeting – which in the end will grow your business.
How much does CliquePrize cost me?
To get started, you don’t have to pay anything for a free listing. After you create a Sponsor account and get verified, just simply go to Settings > My Bullseye! Page and complete your Public facing Bullseye! Directory listing. This will at least give potential customers an idea of who you are and what you are selling.
When you are ready, give away a prize via a promotion.
There’s a base fee upfront for running a promotion. Starting at $99 for a one-time Private Sweepstakes to $399 for a one-time Public Sweepstakes. Monthly subscriptions are $199/month. With Monthly Subscriptions you can run either Public or Private. Its your choice. Once per month.
In addition, if you want Entrant (Contestant) records, you can purchase a data plan (starting at $1/record) times the number of records after your promotion has ended. You will never pay for the same Contestant record twice. This is emailed to you after the Promotion has ended with a .csv file attached and paid for by Invoice via Stripe.com. Contestant records will only include First Name, Last Name, Email Address, Mobile number, and Zip code. However, if you run a survey you will get survey responses but you will not know which exact Contestant answered which question. You’ll just see the total responses.
What am I (the Sponsor) legally responsible for?
You are legally responsible for paying for the promotion upfront and fulfilling the prize you advertise in your CliquePrize promotion – exactly as is. You are not obligated to buy Contestant data. That is optional. However, you cannot legally bait and switch the Contestant. In other words, you cannot for example offer 2 tickets to a show but give them a pack of gum instead. The only time you can switch the prize advertised is if you are giving away a prize of equal value to the original prize and the Contestant agrees it is a fair swap of prizes. The Contestant can hold you (not CliquePrize) legally liable for not fulfilling the original prize advertised.
How do I fulfill a digital prize?
Once a Contestant wins a prize and visits your store, office or place of business, open the CliquePrize app and your Sponsor account. Click on Fulfill and find the promotion that has ended. Then, choose a winner and select winner(s). Once the winner arrives at your business, ask the winning Contestant to show you the barcode of their winning entry on their phone. On the very next screen, you will see a Barcode scanner. Scan the winning Contestant’s barcode with your phone. Voila. The prize has been recorded as fulfilled. If the giveaway was a free dinner for TWO, for example, simply go to your register and manually discount the entire dinner for 2 people (including tax) to $0.
How do I fulfill a physical prize?
You can only fulfill a physical prize after a Contestant redeems it. Click on Fulfill and find the promotion that has ended. Then, choose a winner and select winner(s). This will notify the winner. There can only be 1 (ONE) winner of a Physical prize on CliquePrize. The physical prize winner has 10 days from the winning notification to notify you (the Sponsor) and the CliquePrize staff that the prize has been redeemed. You must wait for the Contestant to redeem the physical prize before mailing it out.
A physical prize must be mailed to the Contestant via a major delivery service such as FedEx, UPS or USPS. You must send the physical prize with tracking or you may have to send it again if it gets lost. We recommend purchasing insurance in case the package gets lost. Assuming the winning Contestant has redeemed the prize, then you (the Sponsor) must click on Fulfill again to add the Shipping Details including the carrier and the tracking code. CliquePrize should automatically provide the winning Contestant’s mailing address label for you to send the prize. Print the barcode and attach it to the top of the prize (but inside the package). Complete the address label at the delivery carrier as you normally would using your phone with the Contestant’s mailing address. Both you and the CliquePrize staff will track the package via the carrier you picked. If the Contestant fails to scan-in the barcode despite the package already being confirmed as delivered, we will still count the prize as fulfilled. Only if the package is lost will the Contestant be entitled to another prize of equal or greater value. The insurance will reimburse you for the loss. The Contestant’s account will be suspended indefinitely on CliquePrize for failure of acknowledging receipt of the physical prize.
I’m own my business but I don’t have the time to scan in winning barcodes. Is there any way my staff can assist?
Yes actually there is. Simply go to Settings > Users. Add a user by email address. Your staff will be able to confirm their Sponsor account via email and have all the same privileges as you except for buying promotions. That must be done through the Master Sponsor Admin account. Other than that, your staff can scan in barcodes with their phones to fulfill prizes just as you can.
What’s the difference between Sweepstakes and Contests?
Sweepstakes are like lottos except lottos always give away cash prizes. CliquePrize never offers cash prizes from Sponsors. Regardless, Sweepstakes winners like lotto winners are selected at random. The Contestant odds of winning are solely based on the number of Contestants.
Contests are based on merit or effort. A boxing match is an example of a contest. The winner is not selected randomly. On CliquePrize, our Most Popular or Highest Rated surveys, polls or video contests are what determines who is eligible to win. If there’s a tie, then and only then, will a random winner be selected of the contest winner.
Why are some Promotions Private and some Public? What’s the difference?
Private promotions require a barcode or a 4 digit code to unlock. As a Sponsor, you can email your customers or friends on an invite-only basis to invite them to enter your promotion. The reasons for these type of promotions vary but Events are commonly hosted on an invite-only basis for example. Public promotions are those promotions that anyone in the area (by Metro or zip code) can see and enter. There is nothing preventing all Contestants from entering Public promotions.
Does CliquePrize sell Contestant information to other 3rd parties?
No. The only information we collect of Contestants is as mentioned before the following 5 pieces of information: First Name, Last Name, mobile number, email address and zip code except when a Contestant wins a Physical prize. Then and only then do we store a Contestant’s home or shipping address temporarily so that you (the Sponsor) can send the Physical prize to the prize winner. Once the Contestant receives the Physical prize, the address on file gets deleted. The barcode is used to verify receipt of the prize as well as the tracking number of the shipping service (e.g. FedEx, UPS, USPS, etc).
As a Sponsor, it your legal responsibility not to re-sell that information and only use it for your own marketing purposes. You are also responsible to offer Contestants (potential Customers) the ability to opt-out of such marketing at any time.
What are Publishers? Do I need to contact them?
Publishers are 3rd party webmasters or website owners who work only with Sponsors to send relevant traffic to your Promotions. Basically its a form of an affiliate link exchange. You, as the Sponsor, only have to deal directly with Publishers if you wish to drive relevant traffic to your specific Promotion’s page. However, in exchange for the providing the Publisher a 300x250 banner (on their website), you agree to display a specific Publisher’s 90x90 banner image (with embedded link) when you scroll down below your Promotion’s Prize Details page for a specific promotion. If anyone clicks on those banners, they will be taken to the Publisher’s website.
I have special coupons, discounts and offers. Is there any way to advertise those?
Yes, in fact its free for Sponsors who pay for a promotion. In a coming release, simply go to Settings > My Offers and list your offer. Be sure to indicate a start and end date to the offer and make it as clear as possible. These offers have zero relevance to any Promotion running on CliquePrize and don’t affect a Contestants chance of winning a prize from you (whether they use the discount, coupon offer or not). In other words, a Contestant’s chance of winning a prize is never dependent on buying something from you – even at a discounted rate.
Why is CliquePrize in Nashville, TN only?
We are now in our Beta launch phase. If CliquePrize gets traction, we will expand to more cities. We started as a desktop website called HollywoodWin.com (2003) and eventually HollywoodPrize.com (2005) before evolving into the CliquePrize (2019) mobile app. It took 19 years to launch and get to this point but we are very excited about the future. We started in Nashville, TN since this is where our new headquarters is located.
Who owns CliquePrize?
CliquePrize is a mobile app of the Cinnamon Entertainment Group LLC in Nashville, TN and founded by Rob Salerno, our President. While we own and operate 3 other websites in the recruitment, career & job industry (NJJobMarket.com, MobileWirelessJobs.com, BioTechPharmJobs.com) and one College Sports blog (DreamBackfield), this is our main Entertainment asset.
How secure is CliquePrize?
CliquePrize is hosted by Microsoft Azure cloud server technology. We are proud to say that Microsoft has a stellar reputation for web and app hosting. Nobody has successfully hacked Azure except for their database called Cosmos. Even Cosmos has seen the security flaw fixed and there is no evidence the flaw had been exploited by anyone.
What if Contestants try to create false identities and alias accounts to increase their odds of winning prizes?
The likelihood of that happening is small. All Contestants have to verify a valid email address and mobile number on CliquePrize in order to win. Since we only send SMS Text Messages to major US carriers (e.g. AT&T, Verizon, T-Mobile, Spectrum Mobile, etc), it would be very difficult to verify an account using WhatsApp or any other virtual mobile phone service. Creating alias accounts will be discovered (if that happens) and the winner will be banned for life from CliquePrize according to our Terms. It simply won’t be worth the effort since our prize values are always under $1000.
Why are the prize values always under $1000?
At $1000 or above, by US law in most states, Sponsors have to post a public bond to secure the prize. CliquePrize does not offer bonded promotions so we know up front what the prize value is prior to launching every promotion. In fact, we vet the Sponsor and the prize prior to any Promotion going live on our platform.
Does CliquePrize allow any Sponsor to run Promotions? What if the prize is a bait and switch?
Sponsors are vetted by the CliquePrize staff prior to being accepted into our platform. Not just any Sponsor can get an account with us. We use a number of public sources to determine if the business is legitimate. If there are difficulties, tell us at sponsors(at)cliqueprize.com The Sponsor is legally responsible to fulfill the original value of the prize. For example, you (the Sponsor) can't advertise a FREE Dinner for TWO (2) in your promotion and then give the winner a pack of gum.
What are CliquePrize’s business office hours?
Mon-Fri from 9am – 6pm Central Time (Nashville, TN) except for major US Holidays. While we don't offer phone support, we do have an email address sponsors(at)cliqueprize.com for account issues. You are encouraged to also leave us Feedback by clicking on the Feedback button (lower right side of the app) for any issues you may uncover. We will do our best to address your concerns as soon as possible.