How CliquePrize® Ensures Local Lead Capture

CliquePrize® uses Apple Location Services to verify that Contestants are within your small business's service area. This means your promotions will only attract potential customers who are actually nearby and interested in your services. With an easy, one-click-to-enter feature, Contestants can enter up to FIVE (5) promotions per day, maximizing registration. All data is securely stored on the Microsoft Azure Cloud, ensuring user privacy and security.

Targeting Key Small Business Categories

Here are some specific ways different small businesses called Sponsors can use CliquePrize® to market locally:

• Bridal Shops: Offer a giveaway for a free bridal accessory or discount on a dress fitting
• Party Rental Centers: Run a giveaway for a free event rental or party package
• Gyms & Fitness Centers: Provide a chance to win a free year of membership or personal training session
• Kennels: Offer a free pet boarding weekend or grooming session
• HVAC Companies: Give away a free seasonal HVAC tune-up
• Tattoos & Piercings: Run a giveaway for a free tattoo/piercing session.
• Real Estate Open Houses: Give away a gift card to a local Home Improvement store to attract more Open House registrants

These digital promotions not only drive registration but also help build brand awareness and customer loyalty. Remember, the more valuable the prize, the more registrants you will receive.

Why Local Metro Markets Matter

CliquePrize® automatically targets your base Metro Market (e.g. Nashville, TN) to focus on the Contestants nearest to you. However, small businesses can expand their reach by adding up to 20 additional Metro Markets for $49 each. This is useful for small businesses with locations in nearby Metro Markets such as Memphis or Knoxville.

How to Market Effectively in Metro Markets

To maximize engagement, offer a prize that is meaningful to local residents. For example:

• A bridal shop in Nashville might offer a discount on wedding dresses from a local designer or a Bachelorette night by a Party Bus company in the Music City
• A gym in Miami could promote a free beach workout session with a personal trainer
• A party rental center in Los Angeles might offer a VIP Tickets to a Hollywood Movie Premiere, an Exclusive Studio Tour or a Hiking Adventure & Picnic in Runyon Canyon

By tailoring prizes to the local audience, small businesses increase registration as well as Refer A Friend viral marketing, which is also tracked inside CliquePrize®.

The Importance of Seasonality in Promotions

Aligning promotions with seasonal trends keeps your marketing fresh and relevant. For example:

• Spring & Summer: HVAC small businesses can promote air conditioning tune-ups, and gyms can offer outdoor workout challenges
• Fall & Winter: Bridal shops can offer discounts on winter wedding accessories, and kennels can provide holiday pet-sitting promotions

By adjusting promotions with the seasons, small businesses can stay top-of-mind and drive consistent engagement year-round.

The Power of Reach and Frequency in Local Marketing

For every small business, competition is fierce. Digital promotions provide an easy and cost-effective way to stand out. Offering a valuable prize encourages potential customers to engage with your brand and experience your services firsthand.

CliquePrize® helps you maximize reach and frequency in your Metro Market, ensuring your promotions are seen by the right audience multiple times. The more often people see your brand, the more likely they are to become repeat paying customers.

Small businesses need a strategic local marketing approach to attract new customers and build brand loyalty. CliquePrize® makes this easy with location-based promotions, Metro Market targeting, and seasonal marketing strategies. By offering incentives and leveraging digital promotions, small businesses can generate valuable leads, increase visibility, and drive long-term growth.

CliquePrize®*** is the iPhone Giveaways mobile app that helps Small Businesses grow by reaching, nurturing and converting local, high value prospects. If you have any questions or feedback, please let us know!***